Saturday, March 20, 2010

Not a Whale Tale: Epilogue

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The restaurant that was caught serving illegal Sei whale meat will be closing its doors in apology. I’m not surprised that “The Hump” in Santa Monica will be closing. I’ve heard that they’ve been a ghost town since they were caught, even during Happy Hour. The Hump has also been plagued by protestors, which hasn’t been good for business either. So, it’s not surprising that they’re closing their doors.

In a statement posted on The Hump’s website, they hope that their closing “will help bring awareness to the detrimental effect that illegal whaling has on the preservation of our ocean ecosystems and species. Closing the restaurant is a self-imposed punishment on top of the fine that will be meted out by the court. The owner of The Hump also will be taking additional action to save endangered species.”

What’s sad is that they’re saying all of the right things now after they got caught.
What if they didn’t get caught? Would the owner of The Hump make a substantial contribution to a charity dedicated to the preservation of whales? Probably not…

Restaurants need to be conscious about what’s happening in the world around them. This is what restaurant owners and chefs need to understand, but most of them don’t see or know what’s going on. They’re worried about the food, labor costs, and generating revenue. What they should be concerned with is the “dining experience” which includes the food, service, and atmosphere and not spending their time on gimmicks like illegal whale meat.

We only have one ocean and we can’t screw it up…

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